Only two weeks until #GivingTuesday. As you know, just as Black Friday and Cyber Monday are big shopping days, #GivingTuesday is a day dedicated to giving back. “On Tuesday, December 2, 2014, charities, families, businesses, community centers, and students around the world will come together for one common purpose: to celebrate generosity and to give,” the Giving Tuesday website explains.
Last year #GivingTuesday participants saw these increases in their year-end season….
- Number of gifts rose 89%
- Average gift size rose 39%
- Total raised rose 162%